Product Acceptance and Research, Inc.:
Mobile billboards resulted in an increase in sales of 107% versus a 54% increase for static billboards.

Outdoor Advertising Magazine:
96% of respondents said mobile ads are more effective than traditional advertising.

European Outdoor Advertising Association:
Mobile Billboards boost name recognition 15 times more than any other advertising.

RYP & Becker Group:
Messages on mobile billboards have a 97% recall rate.

Simmons 2002 Fall Study:
80% of all consumers are out of the home from 9AM to 3PM.